KOBE BRYANT: Sneaker Resellers Jack Up Prices

Written by on January 30, 2020

Some sneaker resellers are looking to cash in on Kobe Bryant’s death.

They’re using the tragedy as an excuse to jack up prices on Kobe’s signature sneaker collabs with Nike and Adidas. One pair, the Kobe 9, which originally sold for $225 when first released in 2014, has shot up to $2,200. Other pairs that were selling for around $200 are now going for $800 and up on marketplaces like StockX. 

One consignment store based in Las Vegas and New York, Urban Necessities, is blocking price changes on Kobe items that are consigned, out of respect for Bryant’s family and legacy. Other retailers, including Nike, have pulled Kobe-related merchandise from stores to block resellers from profiting off of his death. (Business Insider)

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