ALICIA KEYS: Undercover Lyft Driver
Written by KingCnote on February 10, 2020
We already know Alicia Keys is a woman of many talents — singer, pianist, actress, award show host and most recently — a rideshare driver.
The 15-time Grammy winner went undercover as a Lyft driver to have some fun with unsuspecting passengers. She was only sorta in disguise, with a black cap and some big aviator sunglasses obscuring her face and signature braids. She dropped hints about her true identity throughout, like how she keeps falling in and out of love, how her man likes “Swiss chocolate,” and using “Empire State of Mind” lyrics in conversation. Still, nobody picked up on it until she made the big reveal at the end of the ride. Even though she’s pranking people, the whole thing is good-natured, and at one point she even played a beat on a portable keyboard for an up-and-coming rapper.
The stunt was a way to promote the LyftUp initiative, which lets users of the ride-share app round their purchase up to the nearest dollar and donate the difference to whatever charity they choose. She’s also promoting her upcoming seventh studio album, A.L.I.C.I.A., due out on March 20th.